It’s widely recommended that people of all ages visit a doctor once a year for a checkup as well as coming in when they are sick. This seems pretty simple, but according to a recent poll by The West Health Institute/NORC at the University of Chicago, 44 percent of people didn’t go to the doctor when they were sick or injured last year. The data shows that cost is a major factor. For instance, 40 percent of Americans say they “skipped a recommended medical test or treatment in the last 12 months due to cost” and another 32 percent were “unable to fill a prescription or took less of a medication because of the cost.”
For most people medical costs are shrouded in mystery. We may know our copays and prescription costs, but what does an actual doctor’s appointment costs? What is our insurance policy actually paying for? If these answers were readily available, Americans would be more educated about their healthcare and be able to make better decisions. Robin, a digital insurance platform, is striving to offer stress-free insurance coverage that provides users with all the information they need, including cost before they go to an appointment.
Leor Catalan, CEO & Co-Founder of Robin, joined us to talk about the platform. It “creates trust”, he said. Americans are so used to difficult insurance and healthcare interactions, but Robin offers a platform that promotes transparency and ease of use, he explained.
All within the app, Robin helps patients choose the best provider, forecast medical expenses, and explore payment options that work for them. Catalan compares Robin to a self-driving car. “The car takes the driver out of command,” he said. The driver may fail or make a mistake, but the algorithm won’t.
Like a self-driven car, Robin is driven by artificial intelligence that takes a customer’s information and analyzes it to help them choose the best provider. By utilizing AI technology, both consumer and insurer can focus on more important things. Customers no longer have to deal with a claim center or receive unexpected bills, and insurers know exactly what to expect, all while creating trust with their customer.
AI technology has the power to revolutionize healthcare in America by engaging customers with transparency. It’s clear that Americans aren’t attending to their healthcare the way they should and that traditional insurance methods aren’t catering to digitally driven consumers. With apps and online resources used in almost every other industry, it’s time for insurance to adapt.
